Azaaz organized several intiatives around the G8 meeting last week aimed at robust targets to tackle climate change. One of interest was hooking into Japanese PM Taro Aso’s love of manga by placing a full page add in his favourite comic book.
Full page ad aimed at Japan's PM in his favourite comic book
Although over the last couple of years I have come across a small number of good campaigns using illustrations / cartoons, they are few and far between. An underused format? If you know of good examples please send my way.
